Road To Global 12: Introducing Alex Attrill

Written by Rahoul Naik

If you’ve not heard of Global 12, where have you been? If that’s seriously the case, then we’ll update you a little. The Global 12 Festival is a collection, nay, a veritable smörgåsbord of international talent, who are uniting on stage on September 2nd to battle it out for the coveted Global Artist of the Year Award.

The festival is being run by Shodement, who focus their work around exposing new and developing musical talent in the world. Since launching, Shodement has grown to over 3 million combined views around the world and its creative agency arm has executives on the platform that delivered campaigns for major brands including Vogue, Adidas, Universal Music, Sony Music and SBTV.

In the evening of the festival, 12 artists from around the world will be performing, or I should say, competing to become Global Artist of the Year. Frequency 21 will be introducing all twelve in the months running up to event. Today it is my pleasure to introduce you to one of the acts who will be performing at Global 12: Alex Attrill.

Kent based singer-songwriter, Alex Attrill will be heading to Global 12 this year and the young man who’s sound sits between Olly Murs and pop-rock frontmen like Caleb Followill (Kings Of Leon) is a force to be reckoned with.

Stating the likes of Ryan Tedder and Gary Barlow as inspirations, Attrill said “I love the way how Gary Barlow and Ryan Tedder write their songs; they always have such a catchy hook to them and that has helped me with my songwriting. I also love the tone to Gary’s voice, strong and powerful, with a soft falsetto. I believe I have a similar type of voice. With Olly Murs, it is more the way that he performs. He is a brilliant entertainer and always gets the crowd going. When I perform I try to interact with the crowd as much as possible.”

Attrill has been releasing singles all throughout 2016 and 2017 with the latest coming in the form of Señorita; a bumpy and catchy tune that allows us to quite easily draw comparisons with pop stars like Olly Murs.

Attrill also competed in the Open Mic UK finals a few years ago and even came out with the press prize. This show of dedication and talent is only a slice of Attrill’s cake of talent.

Whilst we wait for Global 12 and Attrill’s live effort, you can check out the video for Señorita below.

Credit: Alex Attrill


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